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Leadership & Governance

Guided by global leaders, the World Hospitality Council (WHC) is devoted to strengthening international standards in hospitality, culinary, and tourism education.

Through visionary leadership and ethical governance, WHC fosters excellence, sustainability, and innovation across the worldwide hospitality community.

Explore Governance

Our Core Principles

  • Transparency & Ethical Governance
  • Global Standards of Excellence
  • Collaborative Leadership
  • Sustainability & Innovation
  • Continuous Growth & Learning

Our Governance Structure

WHC operates through a structured governance model that ensures transparency, accountability, and integrity in every decision. The Council is composed of an Executive Board, Advisory Committees, and Regional Representatives — each playing a vital role in fulfilling WHC’s mission.

Executive Board

Provides strategic direction, oversees governance, and ensures the long-term sustainability of WHC initiatives.

Advisory Committees

Comprised of global experts who provide insights on education, training, certification, and emerging trends within the hospitality sector.

Regional Representatives

Represent WHC in different regions worldwide, promoting local engagement, inclusivity, and alignment with global standards.

Leadership Philosophy

At WHC, leadership is rooted in service — serving the profession, the people, and the planet. We believe true leadership is defined by integrity, collaboration, and a continuous pursuit of excellence.

“Great leaders don’t just create change — they create opportunities, build bridges, and inspire others to rise.”

Our leaders are committed to creating opportunities, strengthening collaboration, and shaping a sustainable, inclusive, and globally respected hospitality community.

Our Leadership Team

The World Hospitality Council is led by a team of distinguished professionals who embody excellence, innovation, and global vision in hospitality, culinary, and tourism education.

Chairperson

Dr. Maria Lefevre

Chairperson

Renowned strategist with 25+ years of leadership in global tourism management and education.

Secretary-General

Mr. Ahmed Al Rashid

Secretary-General

Expert in operations and global partnerships, bridging industry, academia, and policy networks.

Education Director

Prof. Linda Matthews

Director of Education & Training

Academic innovator leading curriculum design, accreditation, and professional development.

Global Relations

Mr. Jean-Claude Moreau

Director of Global Relations

Strengthens global alliances and partnerships to promote WHC’s international presence.

CFO

Ms. Priya Nair

Chief Financial Officer

Ensures transparency, sustainability, and sound governance across WHC’s financial operations.

Regional Representatives

WHC’s global reach is supported by regional representatives who serve as local ambassadors. They facilitate member engagement, promote WHC initiatives, and represent their regions in the Council’s decision-making process.

Asia-Pacific

Asia-Pacific Representative

Mr. Hiroshi Tanaka
Europe

Europe Representative

Dr. Elena Petrov
Middle East & Africa

Middle East & Africa Representative

Ms. Fatima Al Habib
Americas

Americas Representative

Mr. Carlos Mendoza

Together, We Lead the Future of Hospitality

Through visionary leadership, ethical governance, and a shared commitment to excellence, the World Hospitality Council (WHC) continues to shape a stronger, more connected global hospitality community — where education, innovation, and collaboration come together to inspire the world.

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